Experiments in Russia and Turkey indicate virtual reality (VR) headsets could increase milk production in dairy cows by lowering stress and improving mood. In 2019, a Moscow-region farm tested custom VR goggles showing vibrant summer pastures to indoor cows during winter, observing reduced anxiety and better overall herd emotion, with expected gains in milk yield. A 2022 trial by a Turkish farmer saw two VR-equipped cows jump from 22 to 27 liters of milk daily, producing calmer behavior and higher-quality output when paired with classical music. Similar small-scale tests elsewhere reported up to 22% more milk from relaxed cows viewing virtual green fields. While not yet proven in large rigorous studies, these results point to VR as a promising tool for enhancing cow welfare and productivity in confined modern dairy operations, mimicking natural settings to counter environmental stressors.

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